Why it is the topic trending: • Popular Fast Food Chain New Product Announcement: McDonald’s, a major fast food chain, is launching a new limited-time dessert item, the Hershey’s S’mores McFlurry, generating interest among its customer base and the general public. • Collaboration with a Well-Known Candy Brand: The partnership with Hershey’s, a popular chocolate and candy…
Category: Indulgences
Confectionery: Sweet Sensations: Multisensorial Treats and “Newstalgia” Dominate 2025 Sweets & Snacks Expo
Why it is the topic trending: • Insights into Future Food Trends: The Sweets & Snacks Expo showcases upcoming innovations in the candy and snack industries, providing valuable insights into what consumers can expect on shelves soon. • Focus on Indulgence Despite Inflation: The article highlights that even with economic pressures, consumers still view candy and snacks…
Confectionery: The summer’s biggest trend is a tariff-proof indulgence
Why it is the topic trending: • Dubai Chocolate Popularity: The trend started with the viral “Dubai chocolate” on TikTok, an indulgent chocolate bar filled with pistachio cream, tahini, and shredded phyllo dough, which significantly raised the profile of pistachio flavor. • Mainstream Food Adoption: The Dubai chocolate trend quickly spread to mainstream food outlets, with pistachio…
Confectionery: How retail media and shopper behavior are shaping candy & snack sales
Why it is the topic trending: • Despite inflation, consumers continue to indulge in snacks and candy: This highlights a resilient consumer behavior in the face of economic pressures. • Impulse purchasing and comfort seeking drive sales: The article points to emotional factors influencing buying decisions in this category. • Importance of online and in-store discovery: Consumers are…
Beverages: The UK shows preference for rosé Champagne
Why it is the topic trending: • Strong Growth in Rosé Champagne: Both value and volume sales of rosé Champagne have significantly increased in the UK in early 2025. • Outperforming Total Champagne Market: While the overall Champagne market in the UK saw a decline in 2024, rosé Champagne is showing a positive trend in 2025. •…
Restaurants: Canadian restaurant uncovers wild link between dreams and food cravings
Why it is the topic trending: • Intriguing Connection Between Dreams and Food: The survey findings reveal a fascinating correlation between dreaming about food and subsequent food cravings and purchases, which is a novel and relatable topic for many people. • Restaurant-Led Research: A restaurant chain, Edo Japan, conducted the survey, making it a trending topic within…
Beverages: How Pickle Lemonade Took Over the Group Chat
Why it is the topic trending: • It’s an unconventional and surprising flavor combination (sweet, tart, and salty) that sparks curiosity and elicits strong opinions. • Popeyes, a major QSR chain, launched it nationwide, indicating significant belief in its potential. • Mentions of pickle lemonade by celebrities like Dua Lipa on social media platforms like…
Beverages: How Lipton plans to ‘ignite the tea category’ by taking on fizzy drinks
Why it is the topic trending: • Major Brand Revitalization: Lipton, a leading iced tea brand, is making its biggest investment in a decade to “ignite the tea category,” indicating a significant strategic shift and a topic of interest in the beverage industry. • Competition with Carbonated Drinks: Lipton’s direct aim to take on the much larger…
Food: T Hasegawa USA debuts meat flavoring for plant-based foods
Why it is the topic trending: • Addressing a Key Market Barrier: The development of a flavoring designed to replicate the authentic taste of meat directly tackles one of the biggest hurdles hindering wider consumer acceptance of plant-based foods. • Decline in Plant-Based Meat Sales: The reported decrease in plant-based meat sales highlights the urgency and need…
Food: How the Psychology of Food Colors Determines Taste and Cravings
Why is the topic trending? • Influence of Color on Perception: The article explores the significant role that color plays in shaping our perception of food, impacting how it tastes and what we crave. This aspect of sensory experience is inherently intriguing. • Psychological and Physiological Connections: It delves into the various ways color influences our relationship…
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