Why it is the topic trending: • Increasing Importance of Snacking in Daily Eating: While snacking is not a new phenomenon, its role in everyday eating habits is evolving significantly, with snacks increasingly replacing traditional meals. • High Percentage of Consumers Replacing Meals with Snacks: A substantial portion of people report substituting traditional three daily meals with…
Category: Snackification
Insight of the Day: Snacks boom as opportunity for incremental sales, guest frequency
Why Snacks Are Booming: • Increased Snacking Frequency: More people are snacking more often throughout the day. A significant majority of Americans snack at least once daily, and over half snack twice a day, indicating a fundamental shift in eating habits. • Demand for Convenience and Speed: Modern, busy lifestyles prioritize convenience. Snacks are quick, easy to consume on-the-go,…
Insight of the Day: Most consumers crave snacks more than meals
Why Is This Topic Trending?Snacking has become a dominant eating habit, with nearly two-thirds of adults consuming at least two snacks daily. Younger demographics, particularly Gen Z and millennials, are driving the “snackification” of diets, leading food manufacturers and retailers to refocus their product and marketing strategies around snacking demand and consumer preferences for indulgence, convenience, and…
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